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TransMach targets growth with senior appointment
After a year of significant commercial and operational achievements, smart ticketing and contactless solutions provider, TransMach, is targeting major growth in 2024, following the appointment of Kirsty Darby as Sales Account Manager, which is a brand new role for the London-based business.
Bringing more than 15 years’ experience in transport customer support and data management to the TransMach team, Kirsty will lead initiatives to grow existing client relationships, whilst engaging with operators that are seeking to upgrade their ticketing and BODS compliance systems.
Bringing more than 15 years’ experience in transport customer support and data management to the TransMach team, Kirsty will lead initiatives to grow existing client relationships, whilst engaging with operators that are seeking to upgrade their ticketing and BODS compliance systems.
Kirsty Darby - Sales Account Manager at TransMach
On a mission to help bus and coach operators and regional authorities to improve passenger services, cost efficiencies and improved payment security, through cutting-edge ticketing and validation technology, a primary objective for TransMach this quarter is the roll-out of a revolutionary software tool, that will re-define and fortify contactless security.
In partnership with global transport payment processing infrastructure company, Littlepay, and other ticketing device vendors, TransMach has developed a cross-sector PAR-based Deny List protocol, that’s been designed to protect against emerging security threats, such as 'mobile wallet flipping’. This occurs when fraudulent passengers avoid paying by re-registering cards, which results in a new primary account number (PAN), which bypasses existing card deny list mechanisms.
By utilising the industry-wide Payment Account Reference (PAR) token, the new protocol features an additional blocking feature based on the PAR, in order to block cardholders at the account level, thereby preventing fraudulent transactions. PAR links all the cards in an account and does not change when a mobile wallet is ‘flipped’, which prevents any re-registrations.
Speaking about joining TransMach at a pivotal time in the company’s development, Kirsty Darby said:
“I am incredibly excited to embark on this journey with TransMach. This innovative solution represents a significant leap in enhancing security measures and ensuring our clients' operational resilience and peace of mind. I think that operators will be very keen to understand more, as they look at options for upgrading their ticketing systems.”
Commenting on the appointment and the launch of the new security innovation, TransMach’s Director, Minesh Vandra, said:
“TransMach is proudly at the forefront of ticketing innovation within the public transport sector, consistently developing solutions that anticipate and address evolving industry demands. We are therefore delighted to welcome Kirsty onboard in the key role of Sales Account Manager, which underscores the company's dedication to exceeding client expectations. Being part of a cross-industry group in the development of the PAR Deny List project sets a new standard in safeguarding critical data and systems and this important work will continue during 2024.”
In partnership with global transport payment processing infrastructure company, Littlepay, and other ticketing device vendors, TransMach has developed a cross-sector PAR-based Deny List protocol, that’s been designed to protect against emerging security threats, such as 'mobile wallet flipping’. This occurs when fraudulent passengers avoid paying by re-registering cards, which results in a new primary account number (PAN), which bypasses existing card deny list mechanisms.
By utilising the industry-wide Payment Account Reference (PAR) token, the new protocol features an additional blocking feature based on the PAR, in order to block cardholders at the account level, thereby preventing fraudulent transactions. PAR links all the cards in an account and does not change when a mobile wallet is ‘flipped’, which prevents any re-registrations.
Speaking about joining TransMach at a pivotal time in the company’s development, Kirsty Darby said:
“I am incredibly excited to embark on this journey with TransMach. This innovative solution represents a significant leap in enhancing security measures and ensuring our clients' operational resilience and peace of mind. I think that operators will be very keen to understand more, as they look at options for upgrading their ticketing systems.”
Commenting on the appointment and the launch of the new security innovation, TransMach’s Director, Minesh Vandra, said:
“TransMach is proudly at the forefront of ticketing innovation within the public transport sector, consistently developing solutions that anticipate and address evolving industry demands. We are therefore delighted to welcome Kirsty onboard in the key role of Sales Account Manager, which underscores the company's dedication to exceeding client expectations. Being part of a cross-industry group in the development of the PAR Deny List project sets a new standard in safeguarding critical data and systems and this important work will continue during 2024.”
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